BBA-304 Customer Relationship Management(CRM) Unit 1
CUSTOMER RELATIONSHIP MANAGEMENT (CRM) (BBA-304) IIIrd SEM BBA
BBA-304 Customer Relationship Management(CRM) Unit 2
BBA-304 Customer Relationship Management(CRM) Unit 2
BBA-304 Customer Relationship Management(CRM) Unit 3
BBA-304 Customer Relationship Management(CRM) Unit 3
BBA-304 Customer Relationship Management(CRM) Unit 4
CRM Implementation: Choosing the Right CRM, Framework for Implementing CRM: A step-by-step process, five phases of CRM projects, development and customizations, Beta Testing and Data Import, Train & Retain, Rollout & System Hand off Support.
BBA-304 Customer Relationship Management(CRM) Unit 5
Sales Force Automation (SFA), Sales Process : Activity, Lead and Knowledge Management, Field Force Automation (FFA), CRM Links in E-Business, E- Commerce & CRM on the Internet, Role and Importance of Suppliers.