Attitude change in organisations refers to how employees’ feelings shift over time.

This Can Occur Due To:

  1. New Information:
  2. Learning something new can alter beliefs.
  3. Experiences:
  4. Positive or negative experiences can change attitudes.
  5. Feedback:
  6. Open communication can help improve attitudes.
  7. Cognitive Dissonance:
  8. Conflicting beliefs can lead to attitude adjustments.

In short, attitude formation is about how attitudes develop, and attitude change is about how they can shift based on experiences and information.

Course Content